Wednesday 3 December 2014

Introducing Fairtrade in Kenya

With the introduction of Fairtrade in Kenya, you can now make a positive difference in Africa through your everyday shopping!

Fairtrade is a global movement that addresses the injustices of conventional trade. The FAIRTRADE Mark is the first ethical label launched in Kenya. When you buy a product with the mark in your local supermarket or cafe, not only can you be assured that Kenyan and African farmers receive a fair price for their goods, you also help the environment as Fairtrade promotes sustainable agricultural practices in Africa.


Fairtrade, the most widely recognised ethical label in the world, makes it easy for you to figure out if your purchases are ethically produced.



www.fairtrade.or.ke

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